Can GOPPAR be an alternative to widely used REVPAR for hotel performance?
Can GOPPAR be an alternative to widely used REVPAR for hotel performance? — By Ahmed Mahmoud

Revenue Your Hotel · 29 Nov

Long-time ago for hotel industry performance analysis, there are two simple traditional indicators were used: ADR (average room rate) and the percentage of occupancy. Then with the progress of yield/revenue, management RevPAR (revenue per available room) started to be the main indicator, because it reflected how efficient the hotelier could manage occupancy and price at the same time, depending on demand.