GuestCentric Systems · 20 Oct
Prior to March 2020, the tourism industry was booming worldwide. Hotels benefited from year-on-year growth in tourism and the continuous onslaught of guests during peak holiday seasons. As hotel business thrived, no one gave much thought to where their revenue was coming from, considered long-term investments, or clearly understood the implications to profitability.
GuestCentric Systems · 17 May
Following the economic fallout of 2020, many hotels and other tourism businesses have rushed to lower prices in an effort to stimulate demand. In this article, I analyze the competitive challenges of hotel ADR in the current climate. We also explore what Hotels can do to maintain price and deliver value ahead of the upturn that is fast approaching.