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  • Members Only: IT Spending in the Lodging Industry Three-year Analysis: 2015–2017

    By Agnes DeFranco, Ed.D., CHAE; Arlene Ramirez, CHE, CHAE; and Tanya Venegas, MBA, MHM, CHIA. PART II: An analysis of IT spending data in the lodging industry based on reporting in the new USALI Schedule 6 — Information and Telecommunications Systems.

  • HITEC Special: Revenue Strategy: Not Just a Fancy New Name for Revenue Management

    By Cindy Estis Green. A strategic view of revenue calls for proactive business mix planning and decision-making around deployed resources, well beyond reacting to what comes over the transom. Excerpt from the 2018 HITEC Bytes Special Report.

  • HITEC Special: Forecasting Accuracy: The Living Forecast

    By Jill Wilder. Forward-looking, continuously updated statistical trend analysis is emerging as a strategic tool that performs the practical magic of creating an accurate forecast you can take to the bank.

  • Members Only: IT Spending in the Lodging Industry

    HFTP Research Report: The new USALI Schedule 6 — Information and Telecommunications Systems and the effects thus far on the industry. An analysis of IT spending data in the industry and compliance practices by lodging executives.

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7 tips for operationalizing analytics

The Analytic Hospitality Executive | SAS·13 July 2018
One of the biggest challenges we’ve been hearing from customers lately is that they need help operationalizing analytics to extend the value of their modeling efforts. In many cases, they’ve hired smart data analysts who can transform data and create sophisticated models, but their work is used for a single purpose and then it sits on a hard drive somewhere.
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Analytics use cases for utilities: Portfolio analytics

The Analytic Hospitality Executive | SAS·11 July 2018
SAS works with utilities all over the world, helping these companies capitalize on the value of analytics and become "digital utilities." When we talk to utilities, we look at analytics use cases across: assets and operations; customers; portfolio; and corporate operations (see diagram below). In this fourth post of my four-part series, I will highlight a portfolio analytics use case.
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U of Oklahoma attracting new Sooners sooner with analytics

The Analytic Hospitality Executive | SAS· 9 July 2018
Like the fabled winds of song, new students come sweepin’ down the plains to the University of Oklahoma, with a little help from analytics. I recently had the opportunity to chat with Lisa Moore, Data Scientist at the University of Oklahoma, on her expanding use of predictive analytics. It had been a while since my previous blog post on how she successfully used SAS® Enterprise Miner™ to assess the probability that an admitted student would enroll and then determine what actions recruitment officers should take to entice students to come to the University of Oklahoma. And I was excited to learn about her newest opportunities for using analytics.
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What can Michael Chui teach you about AI?

The Analytic Hospitality Executive | SAS· 6 July 2018
Are you still learning about artificial intelligence and researching how it can be applied to your business scenarios? In a recent Harvard Business Review webinar, moderator Angela Herrin had an opportunity to discuss the value of AI to organizations with both Michael Cui and Brain McCarthy of McKinsey. Their discussion covered best practices for successful AI deployments and predictions about the future of AI.
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Analytics use cases for utilities: Customer analytics

The Analytic Hospitality Executive | SAS· 5 July 2018
Our company talks to utilities all over the world about the value of analytics and "the digital utility," and we share analytics use cases across: assets and operations; customers; portfolio; and corporate operations (see diagram below). In this third post of my four-part series, I'll highlight a customer analytics use case.
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Everything you need to know about the weekly #SASChat

The Analytic Hospitality Executive | SAS· 2 July 2018
Looking to connect and engage with other like-minded people in a meaningful way? A #SASchat might just what you're looking for! #SASChat is SAS' version of a Twitter chat: a live, online event that works like any get-together. Participating in a #SASchat is a great way to: Engage with an Everything you need to know about the weekly #SASChat was published on SAS Voices by Kristine Vick
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Blazing statistics: visualizing wildfire data

The Analytic Hospitality Executive | SAS·29 June 2018
As a resident of Northern California, I was interested in learning more about the causes of wildfires. My area has recently experienced large fires that caused many residents to evacuate their homes and some who have even lost their lives. Last October there were more than 170 fires that burned over 245,000 acres in Northern California alone. According to The Sacramento Bee, Cal Fire has alleged that trees around power lines sparked three wildfires in Butte and Nevada Counties in October. These fires destroyed 60 structures, burned close to 1,000 acres of land and caused many residents to evacuate their homes. What are the main causes of Wildfires? And how can I make sure I keep my home and family safe? To help answer these questions I decided to use SAS® Visual Analytics to perform data discovery on wildfire data downloaded from United States Department of Agriculture. This data contains data on wildfires that have occurred in the United States from 1992 to 2015. It contains 1.88 million wildfire records that occurred over 24 years and have burned approximately 140 million acres.
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How are data visualization and analytics used in higher education?

The Analytic Hospitality Executive | SAS·28 June 2018
We hear a lot about how various industries are using data visualization and analytics. But what about the education industry? The institutional research office (IR) at universities is the center for data, reports and analytics and provides decision makers with information about the university. The IR teams are working on How are data visualization and analytics used in higher education? was published on SAS Voices by Georgia Mariani
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Analytics use cases for utilities: Assets and operations

The Analytic Hospitality Executive | SAS·27 June 2018
Our company talks to utilities all over the world about the value of analytics. We help utility executives understand what the "digital utility company" looks like and share use cases to illustrate how these companies are using analytics across: assets and operations; customers; portfolio, and corporate operations (see diagram below). In this second post of my four-part series, I'll highlight an assets and operations analytics use case.
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Living in a model smart city in Cary, NC

The Analytic Hospitality Executive | SAS·26 June 2018
I have lived in the Town of Cary for more than twenty years; two of my three children were born at the local WakeMed Cary Hospital. I’m a big fan of my city, or town as it prefers to be called – even though the population is over 160,000.
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How are retailers using real-time analytics to improve customer experience?

The Analytic Hospitality Executive | SAS·25 June 2018
Retailers don’t need to be reminded about the importance of customer experience. It’s critical – and that’s been true since the dawn of retail. But the nature of that experience has been changing at a rapid clip in recent years, due in large part to well-documented shifts in technology and the emergence of digital channels.
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The world is on the move: Exploring migration with network analysis

The Analytic Hospitality Executive | SAS·21 June 2018
More than 3.5 percent of the world's population is on the move, considered international migrants. That's more than 250 million people living in a country different than their country of birth or nationality.
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Analytics use cases for utilities: Corporate operations

The Analytic Hospitality Executive | SAS·20 June 2018
Our company talks to utilities all over the world about the value of analytics. We like to talk about "the digital utility" and break down analytics use cases across: assets and operations; customers; portfolio; and corporate operations.
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Will artificial intelligence replace humans?

The Analytic Hospitality Executive | SAS·19 June 2018
We have entered the 'second machine age.' The first machine age began with the industrial revolution, which was driven primarily by technology innovation. The ability to generate massive amounts of mechanical power made humans more productive.
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4 ways to visualize climate changes in the oceans and the Arctic

The Analytic Hospitality Executive | SAS·15 June 2018
Many things in nature can be seen as chain reactions. When one action occurs, others follow suit. For example, atmospheric greenhouse gas levels are increasing, which leads to a warming of the oceans. As the oceans warm, weather and climate patterns across the globe are impacted because the amount of water vapor in the air changes. I used SAS Visual Analytics to create four visualizations that show how changes in our climate are affecting the oceans and the Arctic.
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Visualizing the World Cup

The Analytic Hospitality Executive | SAS·14 June 2018
American readers may know that the World Cup is a big deal in other countries. But it's hard to grasp just how ubiquitous and important it is when there's no other event like it in the United States. The best way I can describe it is if the series finale of Game of Thrones aired during the commercial breaks of the Super Bowl and the halftime show was Beyoncé hosting the Oscars.
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Workplace culture still No. 1 challenge for manufacturers

The Analytic Hospitality Executive | SAS·14 June 2018
With all the technology advancements and innovative trends driving Industry 4.0 right now, you might expect geeky topics like the Internet of Things (IoT) or artificial intelligence (AI) to be the hottest topics of discussion among industry leaders. Instead, many leaders are still more focused on workplace culture. And here’s why: Manufacturers live in an industry of transformation, and effective transformation must start with culture.
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The key to success in college sports? Analytics.

The Analytic Hospitality Executive | SAS·13 June 2018
What do the New York Mets, the Orlando Magic and the Boston Bruins all have in common? They all use SAS analytics to gain deeper insights into athlete recruitment, retention, performance, safety and more. And after seeing the success teams like these have had using analytics, collegiate sports are turning to analytics, too.
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Shining a spotlight on human trafficking

The Analytic Hospitality Executive | SAS·12 June 2018
My local middle school publishes a weekly paper. Very recently, I noted an article in that paper regarding an expose on human trafficking overseas, "World Slavery: The Terrors Our World Tries to Forget." The eloquent article in part highlighted how children have been exploited in the fishing industry in Ghana and identified organizations that assess and combat human trafficking. It was written by a young woman who has watched my children on a number of occasions. I was impressed by this, that someone so young would take the time to investigate and discuss this issue, focusing on something above the day-to-day that surrounds us in our suburban community.
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We're in this IoT thing together

The Analytic Hospitality Executive | SAS· 8 June 2018
It will be years, perhaps decades, before we fully realize how the Internet of Things (IoT) changed our lives for the better. By then, we won’t be calling it the Internet of Things, or IoT, anymore, and some of us will wax nostalgic as we reflect on the good ol’ analog days.
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The dark side: analyzing global changes in nighttime illumination

The Analytic Hospitality Executive | SAS· 6 June 2018
Light lengthens the day and allows us more time to learn, socialize, contemplate and create.
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How are banks using real-time customer analytics to improve the customer experience?

The Analytic Hospitality Executive | SAS·31 May 2018
How important is customer experience in banking today? Very. It's the number one business challenge banks face, surpassing even regulatory compliance, because it links directly to revenue. And the stakes are only getting higher as new digital-only challenger banks and fintechs offer customers even more choices. Banks that can improve customer experience in this environment can retain and grow existing customer relationships, acquire new customers and stand out from the pack.
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Toward the artificial intelligence of things

The Analytic Hospitality Executive | SAS·30 May 2018
Called out as two common IT threads in my December blog post, how do artificial intelligence and automation connect with another prominent movement, the Internet of Things (IoT)? First, consider these 2017 predictions in the IDC FutureScape on IoT.
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How will electric vehicles contribute to the smart grid?

The Analytic Hospitality Executive | SAS·30 May 2018
Remember when electric vehicles were a new thing? Just a few years ago, everywhere we turned there were opinions, white papers, and articles espousing the wonders of electric vehicles, and an equal chorus of voices warning of the dangers and challenges of electric vehicles. Would they blow up half of a utility’s transformers while leaving half of their drivers stranded with drained batteries? Or would they create new opportunities for revenue or even load management? The possibilities were mind-boggling at times.
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5 remarkable uses for text analytics

The Analytic Hospitality Executive | SAS·29 May 2018
Maybe you’ve heard of text analytics (or natural language processing) as a way to analyze consumer sentiment. Businesses often use these techniques to analyze customer complaints or comments on social media, to identify when a response is needed.
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Could analytics improve electric vehicle adoption?

The Analytic Hospitality Executive | SAS·23 May 2018
In August 2017, Britta Gross spoke about General Motors’ perspective on bringing electric vehicles (and their derivatives) to market. Her point of view reaffirmed GM's research on consumer awareness of electric vehicles (only 60 percent) and consumer adoption concerns with this emerging technology. She also revealed the portfolio of cars and trucks GM plans to offer the global market and its electrification strategy.

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